Team of One

Posts

• Aug 29, 2026 Customer Service When You Are the Department A Tap and Call customer paid for a Bring Your Own slot, chose to delete their account before setup finished, and might come back later. New Team of One is about the follow-up email that keeps a paying customer out of limbo.
• Aug 22, 2026 Pricing Is Not a Spreadsheet Problem You've shipped the app, killed the crashes, and you're staring at a blank In-App Purchases tab. New Team of One is about how a studio of one actually decides what to charge, and why copying competitor pricing just copies their mistakes.
• Aug 15, 2026 Color Is Not the Interface Years ago I wrote about designing for color blindness. New Team of One is about what that still means when you ship puzzles, scores, and light/dark UIs as a studio of one.
• Aug 8, 2026 Spam, Photos, and the Text Box Problem Shipping is only half the job. New Team of One is about the quiet work of keeping bad actors, spam, and untrusted uploads from wrecking a solo product.
• Aug 1, 2026 You Don't Ship Products, You Adopt Them The launch feels like a finish line. It isn't. New Team of One is about the quiet bill that arrives after the applause, and how a solo builder can afford to keep shipping anyway.
• Jul 26, 2026 Permission to Ship New Team of One is about what the stores actually cost a solo builder, and why shipping on the web changed how I build.
• Jul 19, 2026 The Minimum Viable Software Infra (What Most Solo Builders Get Backward) Most solo builders spend weeks on features and treat domain, HTTPS, deployments, and environments as an afterthought. That order costs far more later.
• Jul 12, 2026 Why Linus Torvalds Thinks You're Looking at AI the Wrong Way Linus frame AI as the next compiler - an efficiency layer, not an autonomous creator. Here's what that means for a team of one.
• Jul 5, 2026 The Tired Tuesday Test (How to Pick a Stack When You're a Team of One) Treat stack choice less like a trophy and more like a maintenance contract. Optimize for the version of you who is tired, distracted, and fixing a deployment on a weeknight.
• Jun 29, 2026 How to Start a Side Project Without Blowing Up Your Life The internet makes side projects look like pure upside. What never makes the highlight reel is the stuff that actually sinks people, and it is almost never the code.